The operating system for life & annuity agencies.
One platform that runs your agency's day-to-day — built around a compliance-first AI desk and the automations that keep cases, renewals and leads moving.
Everything your agency needs, in one place.
18 features and tools around an always-on AI desk — every agency switches on exactly what it needs. No packages; your price is set only by agency size.
AI Product Desk
Agents ask product, carrier, underwriting and rollover questions and get accurate, plain-English answers in seconds — filtered to exactly what that agent can actually sell. Anchors every plan.
Case Stall Alerts
Applications that stop moving past a set threshold are flagged automatically and the assigned agent is emailed — so deals don't die quietly.
Lapse & Renewal Alerts
Policies approaching renewal trigger a retention alert ahead of time, protecting persistency and recurring revenue.
Smart Lead Distribution
Inbound leads route to the right licensed agent — by state, evenly, or balanced to whoever has the fewest open cases. Individually or the whole inbox at once.
Calendar Scheduling
Agents connect the calendar they already use. Appointments sync into the desk, with day-before reminders and new-booking alerts handled automatically.
Agent Onboarding
New agents receive a branded welcome with login and next steps the moment they're activated — one trigger per agent, fully automatic.
Instant Quotes
Client-ready quotes in English or Spanish, printed or emailed in seconds, filtered to each agent's carriers and licensed states.
Quoting Tools
A launchpad for the quoting and e-app tools your agents already use, plus your agency's own SSO links — everything in one place.
Resource Library
Product info sheets, application forms and carrier guides by carrier — admins upload, the whole team downloads.
Training & Events
Training materials and an events/workshops calendar so new and veteran agents stay sharp.
Federal Toolkit
FERS, FEGLI and TSP resources for agents working the federal-employee market.
Needs Analysis
A guided DIME life-insurance needs calculator agents run live in client appointments.
Debt & Tax Elimination
A debt-payoff calculator and tax-free retirement talking points for client conversations.
Marketing Hub
Flyers, social posts and presentations agents can grab — on brand, ready to send.
Commissions
A per-agent commission tracker that logs closed-won cases automatically.
Tax Estimates
Personal 1099 estimators for agents and a shared business-tax worksheet for admins.
Agency Production
Agency-wide commission roll-up and a production leaderboard for admins, with CSV export.
Oversight & ROI
Owners and admins see agency-wide pipeline, recovered cases, AI usage and per-agent activity in real time — and can drop into any agent's desk.
Answers filtered to what each agent can actually sell.
Generic AI has no idea which carriers an agent is contracted with or which states they're licensed in — so it can recommend products they can't legally sell. The AI Product Desk filters every answer first, enforcing compliance at the architecture level.
Query received
An agent asks about a client — state, age, amount, and the question. That's the only input required.
Agent profile retrieved
The system reads that agent's contracted carriers and licensed states from your roster source (SuranceBay or your agency roster).
Eligibility filter runs
Carrier contract, state availability, age and amount eligibility are checked at once. Only products that pass every check move forward.
Compliant answer generated
The AI sees only the filtered set and answers from it — it cannot suggest anything the agent isn't eligible to sell, because it never saw it.
Logged for compliance
Every query, filter result and answer is written to an audit log — a complete record of every recommendation made.
Connected, white-labeled, permission-controlled.
Connected to your roster
Agent contracts and licensing read from SuranceBay or your agency roster, so eligibility stays accurate as your team changes.
Your brand, your domain
Every automated email — alerts, welcomes, quotes — sends from your agency's own verified domain. Your agents, your name.
Roles & permissions
Owner, admins, sub-admins and agents each get the right view. Admins can drop into any agent's desk to support or step in.
Life & annuity, by design
Purpose-built for life and annuity distribution through GAs, IMOs and FMOs — not a generic CRM bent to fit.
See it running on your agency's workflow.
Book a 20-minute demo — we'll walk through the platform live, with your use case in mind.